UX Designer & Researcher
I design digital experiences grounded in empathy and research, making the complex feel simple and the invisible visible.
Work
Recovery After Cancer — a mobile app supporting patients through their recovery journey with personalized guidance.
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Regionalt Cancercentrum — improving digital touchpoints for healthcare professionals and patients.
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UX internship at Scania, working on internal tools…
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Work in progress…
Read moreAbout me
UX design is the intersection of logic, empathy, and creativity. Design is about making the complex simple, revealing the invisible, and creating digital experiences that feel human.
Every decision I make is grounded in an understanding of people, their needs, behaviors, and how they make choices. My background as a teacher has given me deep insight into how people learn, interpret, and interact, something I carry into every project.
UX is fundamentally about understanding human behavior. Years in the classroom taught me how people process information, form habits, and make decisions under pressure. I bring that lens into every project, grounding design choices in behavioral psychology and cognitive principles rather than assumptions.
To continue deepening my expertise in UX research and UI design, eventually growing into a Lead Product Designer role, combining design skills with leadership to create experiences that genuinely make a difference.
I believe in collaboration, flexibility, and openness to feedback as the keys to developing solutions that work for both the team and the users.
Process
UX design is about understanding people, structuring complexity, and creating solutions that work in real contexts. It bridges research and implementation, turning ambiguity into clarity and thoughtful design decisions.
Understanding the problem space before thinking about solutions.
Activities
My approach
I focus on understanding the real context of the problem first. Combining qualitative insights with structured analysis reveals patterns and hidden opportunities.
Turning insights into clear problem definitions and direction.
Activities
My approach
This is where ambiguity becomes clarity. I translate research into structured problem statements and decision frameworks the whole team can align around.
Exploring and testing possible solutions iteratively.
Activities
My approach
I prefer working iteratively, testing ideas early through low-fidelity prototypes before investing in high-fidelity design.
Refining and implementing solutions that hold up in production.
Activities
My approach
I focus on scalable, maintainable solutions that work within real technical and organizational constraints, not just in a design file.
Capabilities
Designing intuitive digital products, including web platforms, SaaS tools and applications, from concept to production-ready UI.
Understanding users through interviews, surveys, usability testing, and behavioral insights that drive informed design decisions.
Designing meaningful workflows, transitions, and micro-interactions that make complex systems feel effortless.
Structuring complex information so users can navigate, understand, and act with confidence.
Designing inclusive experiences that meet accessibility standards, usable by everyone regardless of ability.
Mapping and improving entire service journeys across digital and physical touchpoints to reduce friction at scale.
Creating scalable component libraries and design systems that ensure consistency across products and teams.
Helping teams identify the right problems to solve, aligning product decisions with real user needs and business goals.
Designing mobile applications with a strong focus on usability, accessibility, and clear interaction patterns.